Shop Around: Five New Stores and Salons in Boston
Viola Lovely
Suburban favorite Viola Lovely finally has a city address (it’s about time!). “We’ve been drawn to one another for a while now,” says owner Lisa Cancelli of her new South End location. The 1,200-square-foot shop stocks favorite brands from Viola’s other stores, as well as lines exclusive to the Boston outpost, such as Isabel Marant and C. Eaton & Co. Vintage accessories are also on offer.
1409 Washington St., Boston, 857-277-0782, violalovely.com.
The Frye Company
You can never have too many boots—especially in New England. Frye’s cavernous new Boston emporium offers the brand’s signature footwear in a bevy of hues and heights, as well as belts, bags, and other leather goods. It’s the second flagship store for the company—founded in Marlborough in 1863—and with a rugged interior complete with an installation of 9,000 boot-harness rings suspended from the ceiling, it’s a stunner.
284 Newbury St., Boston, 617-247-3793, thefryecompany.com.
Caramelo Clothing
Browse to a salsa beat at Carolina Tejedor Meyers’s J.P. menswear boutique, which is accented with industrial metal racks, wooden shelves, and a retro tin Coca-Cola sign. Here you’ll find local designers (Osmium, New England Shirt Factory), big-name brands (Penguin, Ted Baker), and all the accessories a dapper gent needs (Forage ties, Brooklyn Grooming shaving products).
606 Centre St., Jamaica Plain, 617-942-8127, carameloclothing.com.
BEAUTY BOOSTERS
Getting gorgeous on Newbury Street has never been easier, thanks to these two new spots.
Skoah
35 Newbury St., Boston, 857-350-4896, skoah.com.
The Vancouver-based skin-care company Skoah—known for its customized facials—unveiled its second Boston “spatique” this June. The 1,000-square-foot space, designed by id8 Design Studio in the same “chic Canadian cabin” style of the South End location, includes two treatment rooms and a brow bar.
Prettyology
18 Newbury St., Boston,617-262-1607, prettyology.com.
Best of Boston alum Julie Michaud, meanwhile, recently opened Julie Michaud Prettyology. The cushy fifth-floor “beauty lab” offers the brow shaping she’s known for, as well as skin treatments, micropigmentation, eyelash extensions, and makeup application. Paraben-free cosmetics from Michaud’s in-house line are also for sale in the crystal-chandelier-studded reception area.