3 Top Reasons To Visit the New Sephora in the Seaport

Good news for Boston beauty buffs: there’s a new Sephora location in the Seaport that has all the beauty products you know and love, along with so much more.

The 5,348 square-foot space at 66 Seaport Boulevard serves as the city’s fifth spot, continuing the retailer’s reputation as a Boston beauty powerhouse with locations now in Faneuil Hall, Newbury Street, Fenway, and the Prudential Center. Within walking distance of Trillium and The Envoy Hotel, Sephora Seaport marks the continued expansion of the area into one of Boston’s hottest neighborhoods.

Here are 3 of the biggest reasons why a visit to Sephora Seaport should be at the top of your to-do list.

The Unparalleled Product Selection

Customers have no shortage of the beauty industry’s prestige cosmetics to choose from at the new location with over 200 brands and 13,000 products available, including brands exclusive to Sephora like Fenty Beauty by Rihanna, Drunk Elephant, and the unrivaled Sephora Collection. Deluxe products like the Soy Face Cleanser from Boston-born beauty and skincare line FRESH, a bestselling face wash in a lightweight gel ideal for all skin types, are also available.

A Singular Space and In-Store Services

Sephora’s many popular in-store services are also available at the Seaport location, like one-on-one makeovers in the Sephora Beauty Studio and hands-on group classes with Sephora’s expert Beauty Advisors. Feel relaxed and take your time in-store while exploring gorgeous open-air displays and sampling products at your leisure, you’ve earned it!

Maximizing Member Benefits

To really make the most of everything Sephora Seaport has to offer, ask about joining the 25-million-member strong (and FREE) Beauty Insider rewards program that lets you earn points on merchandise purchases. Beauty Insiders get special access to exclusive products and beauty experiences and even a gift on your birthday. To reap even deeper benefits and new online and in-store resources, upgrade to become a Very Important Beauty Insider or join the premium ROUGE program.

While you visit, be sure to also share your experience on social media with Sephora’s 33 million followers on Facebook, Twitter, Instagram, and YouTube, where over one million video subscribers share makeup picks and beauty tips.

Start your summer in style at Sephora Seaport, the soon-to-be one-stop-shop for all your beauty needs.

For more information on the newest location, visit sephora.com/happening/stores/seaport-boston. 

This is a paid partnership between SEPHORA and Boston Magazine